It’s time for the grand finale! This journey through the design process for a friend’s Fantasy Football team logo has been a blast to write, and if you have journeyed along with me then thank you and I hope you have enjoyed it. If you have not, then I encourage you to check out Part 1, Part 2 and Part 3 before you finish the journey here with part four.
I didn’t have to wait long for Scott to respond with his thoughts on the logo idea I sent him. After a little over 2 hours I got a response back that simply read “I love it!” I took this as a good sign. I quickly went back to work. I created a PNG image with a gray background, a PNG image with a transparent background and then went a little crazy.
You see, a lot of NFL teams have a main log, an alternate logo and a word mark. I decided to craft all three for Scott. So I went back into Adobe Illustrator and spent some time tweaking, changing colors and generally having a lot of fun. The end results gave Scott no less than 8 different options for his team to use in a variety of different ways.
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This was a lot of fun for me. I have enjoyed walking you through my process and I hope it shows you just a little bit of how much care and attention I put into my projects, and into my clients. As I said at the beginning I hope you enjoyed this series. I hope to document some of my work like this soon, and I hope to see you along for the ride.